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Why We Created the Zami Stool?

We created Zami to give people an opportunity for a healthier lifestyle. Humans are spending more time at their computer than ever before. Passive sitting is classed as sedentary behavior, and if we combine the time we eat, sit, read, watch tv, work and sleep, that counts for more than 20 sedentary hours a day!

Dr. Piet Van Loon wondered how he could find a solution for this increasing problem. As an orthopedic surgeon he was seeing more and more patients with back pain. Astonishingly, these patients were getting younger and younger as time went on. This is why Piet Van Loon partnered up with Dutch designer Ruud-Jan Kokke and created the Zami Design Stool.


Dr. Van Loon has been studying posture and the negative effects of sitting for many years. His research shows that good, active sitting is about simultaneously meeting two goals.


The protective S-curve, which is natural when we stand straight, is best maintained in the sitting position when we are able to enlarge the angle between the trunk and the upper legs to around 120 degrees. This prevents an uneven load balance on our spine and body.


When different muscles are actively engaged, such as our core, back or leg muscles, we raise our metabolic activity level, increase blood flow, and improve flexibility. When sitting, we should be able to easily and actively adjust and move freely.

The Zami design uses a patented double convex form enabling us to achieve both of these goals. The wide set legs enable stability and provides us with a full range of motion, and Zami allows you to sit in any position you like and prevents compression and strain on the back and body.

Zami Smart stool

Worried About Sitting All day? You Should Be!

This fantastic graphic from the Washington Post shows us just what is happening to our bodies during passive sitting and poor posture.

SYMPTOMS INCLUDE: Organ Damage, Muscle Degeneration, Leg Disorders, Strained Neck, Bad Back, Cancer

Zami co-founders, Orthopedic Surgeon Piet Van Loon and Dutch designer Ruud-Jan Kokke, set out to solve the problem of passive sitting- one of the leading causes of back problems. They are proud to introduce the Zami Stool.

The patented double convex design form aligns the body and activates the core. The shape of the stool promotes freedom of movement and allows you to sit evenly on your sit bones, taking pressure off your back. The technology integrated into the Zami stool and the Zami mobile app measures our postural habits, and then coaches you through exercises and stretches throughout the day.

Bonnie Berkowitz; Graphic by Patterson Clark. “Don’t just sit there”. The Washington Post. Jan. 20, 2014,

Zami Life: Where Design, Health & Innovation meet

We are excited to introduce the Zami Smart Stool! Come visit us on Indiegogo.

Zami_Life_ Tech_Hipster

Zami Smart Stool is the result of years of research on ergonomics and is designed to improve posture and promote active sitting. Made from the highest quality European sourced materials, this patented, double-convex form is the first sensor-enabled stool that gives you real-time feedback on your posture. The stool communicates to the Zami mobile app and collects data providing intelligent feedback and insight into your posture and daily sitting habits. Unlike most ergonomic solutions, Zami provides a sense of luxury and simplicity and looks great in any home or work interior.